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Blockbuster drug
A blockbuster drug is a drug generating more than $1 billion of revenue for its owner each year.[3] The search for blockbusters has been the foundation of the R&D strategy adopted by big pharmaceutical companies, but this looks set to … Continue reading
Generic Drugs
Generic drug is a medicine which is chemically equivalent to a brand-name product, but available under its generic chemical name. Generic drug is identical, or bio-equivalent to its branded drug equivalent in dosage form, safety, strength, route of administration, quality, … Continue reading